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Latest News:
Elizabeth-Forward Area Celebrates Memorial Day -- "The Communities of Elizabeth Borough, West Elizabeth Borough, Elizabeth ..." -- 30 June 2018
Spaghetti Dinner Raises Funds for MVH Wig Salon -- "The Wig Salon at Monongahela Valley Hospital (MVH) was recently gifted funds ..." -- 30 June 2018
Shekinah Ranch Camp Offers Positive Summer ... -- "Calling all boys and girls, ages 5-17! Don't miss out on the best experience of ..." -- 30 June 2018
Plum Street in Elizabeth Borough is the Place to ... -- "Concerts, Outdoor Dining, Rocking Chairs, and a new Gift Shop Summer is ..." -- 30 June 2018
Monongahela Valley Hospital Physician Presents at ... -- "Mohsen Isaac, M.D., medical director, Department of Radiation Oncologyat ..." -- 30 June 2018
Monongahela Farmers Market Is In Full Swing! -- "The Monongahela Farmer’s Market has been a success thus far in 2018. Held ..." -- 30 June 2018
Mon Valley YMCA Offering Bus Trips in July -- "The Mon Valley YMCA will be hosting two bus trips during the month of July. ..." -- 30 June 2018
An Old Fashioned Fair Comes to Elizabeth Township -- "By Michelle Taylor Spirit Chapel of Elizabeth Township hosted their second ..." -- 30 June 2018
Elizabeth Area Church Welcomes The Diaper Pantry -- "The Anglican Church of the Transfiguration in Elizabeth is answering the call ..." -- 30 June 2018
Dance Company by Lori Celebrates Competitive ... -- "The Dance Company by Lori recently wrapped up another award winning competition ..." -- 30 June 2018

Why Choose Us?


One of the benefits of advertising in the Messenger is that we can provide month-long exposure to your advertising message! The Messenger is a monthly publication, which means it has a longer "shelf-life" than daily or weekly publications that are often discarded after one day of exposure.

 

Monthly publications tend to be saved and referred to multiple times throughout the month. Readers will pick it up time and again from their coffee table at home to the waiting room in the beauty salon or doctors office. Your advertisement will receive multiple exposures all month long!

Understand the Value of Advertising!

A wise man once said: "He who has a thing to sell and goes and whispers into a well, is not so apt to get the dollars as the one who climbs a tree and hollers"

Always Remember...

Advertising is NOT an expense. Advertising is an investment in your business, similar to other investments to improve and expand your business. Too many small businesses fail to recognize the importance of advertising until it is too late. Then they finally try and tap into the power of advertising to promote their "Going Out Of Business Sale!"; "Everything Must Go!"; "Clearance!"


Why should you advertise your business?

People Move – It is estimated that between 20% and 25% of the general population moves every year. Newcomers need to know about your business.

People Forget – With today's constant media exposure, and busy lifestyles, people can forget about you and your business.

People Take A Long Time To Buy – Consumers are becoming increasingly cautious with their money. Especially on big-ticket items. Advertising can help convince them to buy your products / services.

To Create An Equity Position In The Mind Of Consumers – A business can quickly lose market share to competitors if consumers are not constantly reminded of your benefits to them.

Timeliness and Freshness – The purchase cycle for some products and services are once a year or even longer (New tires; Roofing; Insurance; Plumbing; Real Estate, etc.) Be the first company that comes to mind when the customer ultimately needs your product or service.

What specific benefits can you expect to receive from Advertising?

  • Increased awareness of your business. (Location; Hours; Products / Services offered)
  • Share of Voice. (Don't let your competition be the only advertising your customers' see. Speak up!)
  • Entice your competitors' customers (Lower prices; Convenient location; Better service)
  • Keep current customers, and develop their loyalty (Build trust; Offer special discounts)
  • Build name recognition (Everyone in town will know your business)
  • Generate new sales quickly! (Offer promotions, coupons, discounts)

 

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