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West Newton Library is Open During COVID -- "All CDC Guidelines and Disinfecting Protocols Being Followed The West Newton ..." -- 04 January 2021
South Hills Coin Club to Hold January Meeting -- "60th Anniversary Coin Show Set for Feb. 6 The South Hills Coin Club will hold ..." -- 04 January 2021
Rostraver Sportsmen Meeting Set for January 18 -- "The Rostraver Sportsmen located at 539 Cedar Creek Rd. in Belle Vernon, Pa. ..." -- 04 January 2021
Peters Township Parks and Recreation Department ... -- "The Peters Township Parks and Recreation Department is offering a variety of ..." -- 04 January 2021
South Hills Friends of the Montour Trail News -- "The January meeting of the South Hills Friends of the Montour Trail will be ..." -- 04 January 2021
Fayette and Washington Counties Receive Broadband ... -- "Internet providers in Fayette and Washington counties, represented by Rep. Bud ..." -- 04 January 2021
NEWS FROM THE DONORA HISTORICAL SOCIETY AND SMOG ... -- "The Donora Historical Society and Smog Museum was contacted recently by Cynthia ..." -- 04 January 2021
‘Clothes 4U’ Ministry in Belle Vernon to Remain ... -- "The ‘Clothes 4U’ ministry of the First United Methodist Church, 200 ..." -- 04 January 2021
Businesses Partner with The Challenge Program, ... -- "For the 2020-2021 school year, numerous local businesses, representing a ..." -- 04 January 2021
CCAC To Hold Virtual Open House on Saturday, ... -- "The Community College of Allegheny County (CCAC) will host a Virtual Open House ..." -- 04 January 2021

Why Choose Us?


One of the benefits of advertising in the Messenger is that we can provide month-long exposure to your advertising message! The Messenger is a monthly publication, which means it has a longer "shelf-life" than daily or weekly publications that are often discarded after one day of exposure.

 

Monthly publications tend to be saved and referred to multiple times throughout the month. Readers will pick it up time and again from their coffee table at home to the waiting room in the beauty salon or doctors office. Your advertisement will receive multiple exposures all month long!

Understand the Value of Advertising!

A wise man once said: "He who has a thing to sell and goes and whispers into a well, is not so apt to get the dollars as the one who climbs a tree and hollers"

Always Remember...

Advertising is NOT an expense. Advertising is an investment in your business, similar to other investments to improve and expand your business. Too many small businesses fail to recognize the importance of advertising until it is too late. Then they finally try and tap into the power of advertising to promote their "Going Out Of Business Sale!"; "Everything Must Go!"; "Clearance!"


Why should you advertise your business?

People Move – It is estimated that between 20% and 25% of the general population moves every year. Newcomers need to know about your business.

People Forget – With today's constant media exposure, and busy lifestyles, people can forget about you and your business.

People Take A Long Time To Buy – Consumers are becoming increasingly cautious with their money. Especially on big-ticket items. Advertising can help convince them to buy your products / services.

To Create An Equity Position In The Mind Of Consumers – A business can quickly lose market share to competitors if consumers are not constantly reminded of your benefits to them.

Timeliness and Freshness – The purchase cycle for some products and services are once a year or even longer (New tires; Roofing; Insurance; Plumbing; Real Estate, etc.) Be the first company that comes to mind when the customer ultimately needs your product or service.

What specific benefits can you expect to receive from Advertising?

  • Increased awareness of your business. (Location; Hours; Products / Services offered)
  • Share of Voice. (Don't let your competition be the only advertising your customers' see. Speak up!)
  • Entice your competitors' customers (Lower prices; Convenient location; Better service)
  • Keep current customers, and develop their loyalty (Build trust; Offer special discounts)
  • Build name recognition (Everyone in town will know your business)
  • Generate new sales quickly! (Offer promotions, coupons, discounts)

 

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