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Latest News:
WCCF Grants Workshop Yields Tremendous Response ... -- "Over eighty representatives from nearly sixty local charitable organizations ..." -- 29 January 2018
Volunteers Needed in Donora for Delivering Meals -- "Volunteers are needed to assist with the home delivered meal program in Donora." -- 29 January 2018
Attention Ladies! The Rosterian Guild is Seeks ... -- "The Rosterian Guild is a newly formed organization based upon the core belief ..." -- 29 January 2018
Project Healing Waters Fly Fishing Hosts ... -- "Project Healing Waters Fly Fishing, Inc. (PHWFF) is a non-profit organization ..." -- 29 January 2018
February 2018 News from the Great Monessen ... -- "The following February News was announced by the Monongahela Area Historical ..." -- 29 January 2018
February 2018 News from the Monongahela Area ... -- "The following February events were announced by the Monongahela Area Historical ..." -- 29 January 2018
Tom Kirsch Announces Bid for 39th State House ... -- "“It’s time to get state government off our backs.”" -- 29 January 2018
Peters Creek Historical Society February 26th ... -- "The Peters Creek Historical Society welcomes 2018 with its first meeting on ..." -- 29 January 2018
Save the Date! Oldies Dance Planned by Friends of ... -- "The Friends of South Park will be holding an oldies dance on Saturday, March 24 ..." -- 29 January 2018
California University of Pennsylvania Graduate to ... -- "California University of Pennsylvania will be tuned in to next month’s ..." -- 29 January 2018

Why Choose Us?


One of the benefits of advertising in the Messenger is that we can provide month-long exposure to your advertising message! The Messenger is a monthly publication, which means it has a longer "shelf-life" than daily or weekly publications that are often discarded after one day of exposure.

 

Monthly publications tend to be saved and referred to multiple times throughout the month. Readers will pick it up time and again from their coffee table at home to the waiting room in the beauty salon or doctors office. Your advertisement will receive multiple exposures all month long!

Understand the Value of Advertising!

A wise man once said: "He who has a thing to sell and goes and whispers into a well, is not so apt to get the dollars as the one who climbs a tree and hollers"

Always Remember...

Advertising is NOT an expense. Advertising is an investment in your business, similar to other investments to improve and expand your business. Too many small businesses fail to recognize the importance of advertising until it is too late. Then they finally try and tap into the power of advertising to promote their "Going Out Of Business Sale!"; "Everything Must Go!"; "Clearance!"


Why should you advertise your business?

People Move – It is estimated that between 20% and 25% of the general population moves every year. Newcomers need to know about your business.

People Forget – With today's constant media exposure, and busy lifestyles, people can forget about you and your business.

People Take A Long Time To Buy – Consumers are becoming increasingly cautious with their money. Especially on big-ticket items. Advertising can help convince them to buy your products / services.

To Create An Equity Position In The Mind Of Consumers – A business can quickly lose market share to competitors if consumers are not constantly reminded of your benefits to them.

Timeliness and Freshness – The purchase cycle for some products and services are once a year or even longer (New tires; Roofing; Insurance; Plumbing; Real Estate, etc.) Be the first company that comes to mind when the customer ultimately needs your product or service.

What specific benefits can you expect to receive from Advertising?

  • Increased awareness of your business. (Location; Hours; Products / Services offered)
  • Share of Voice. (Don't let your competition be the only advertising your customers' see. Speak up!)
  • Entice your competitors' customers (Lower prices; Convenient location; Better service)
  • Keep current customers, and develop their loyalty (Build trust; Offer special discounts)
  • Build name recognition (Everyone in town will know your business)
  • Generate new sales quickly! (Offer promotions, coupons, discounts)

 

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